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第 34 卷摇 第 2 期 朱摇 鹤, 李若杨, 何摇 帆: 如何应对对外直接投资的潜在风险?

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How to Deal with the Potential Risks of OFDI:
A literature Study from an Interdisciplinary Perspective

1 2 1
ZHU He , LI Ruoyang & HE Fan
(1. HSBC School of Business,Peking University, Beijing 100871, China;
2. Graduate School, Chinese Academy of Social Sciences, Beijing 102488, China)

Abstract: With the significant increase of Chinese enterprises蒺 OFDI, it is particularly important to properly understand and
effectively manage the potential risks of ODFI. The existing research paths of economics and management have certain flaws, and
there is no logically complete framework for understanding the root causes and countermeasures of such risks. This paper takes the
concept of legitimacy as the core, analyzes the potential risks of OFDI from the comprehensive path of “economics鄄management冶,
and constructs a relatively complete theoretical logical framework. This will help enterprises to clarify the sources of different po鄄
tential risks and their impact path, and better cognize, understand, and manage the potential risks of OFDI. The potential risks
are mainly the product of conflict between the identity of outsider status and local legitimacy. The acquisition of local legitimacy
can effectively help the enterprises to prevent and deal with the potential risks of OFDI. Based on these papers, three underlying
approaches leading to further research have been found.
Key Words: OFDI; legitimacy; potential risk; outsider status; multinational corporation; localization; risk response

(本文责编摇 邓摇 艳)

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