信息技术提升流通业效率的路径研究

Research on Path for Information Technology to Promote Efficiency of Distribution Industry

中文关键词:  信息技术  流通产业  效率

英文关键词:information technology  distribution industry  efficiency

中文摘要:

      通过对沃尔玛公司、香港利丰集团、京东商城、苏宁易购的案例分析，揭示了信息技术提升传统流通业效率的三大路径，即通过信息技术促进供应链整合而提升传统线下流通企业的效率；通过构建管理信息系统提高物流速度而提升线上流通企业的效率；通过信息技术快速实现线上流通与线下流通的融合而提升混合经营流通企业的效率。

英文摘要:

      The case analysis of Wal-Mart, Li & Fung Group, Jingdong Mall, and Suning.com reveals three paths for information technology to promote the efficiency of distribution industry: firstly, to promote the integration of supply chain through information technology to enhance the efficiency of traditional offline distribution industry; secondly, to improve the speed of logistics by constructing the management information system to enhance the efficiency of online distribution enterprises; thirdly, to better achieve the integration of online distribution and offline distribution collaborative development through information technology to enhance the efficiency of distribution enterprises operating online and offline.