我国经济型酒店的发展问题

On the Development of Budget Hotels in China

中文关键词:  旅游管理  酒店管理  经济型酒店

英文关键词:tourism management  hotel management  budget hotel

中文摘要:

      我国经济型酒店的发展很快,品牌的扩张将经历一个由快到慢的过程,最后逐渐稳定下来,这个过程也是供给逐渐大于需求且差距拉大的过程,也是入住率趋于下降最后保持在正常水平、超额利润消失的过程。随着经济型酒店的迅速扩张,需求和供给的缺口拉大,入住率必然下降,经济型酒店的利润率下降。

英文摘要:

      In China, the budget hotels develop at a very high speed. Brand expansion will experience a process with the speed from fast to slow and gradually stabilized. This is also a process of enlarged supply-demand disparity while the supply exceeds the demand and it is also a process to lead to a decline in occupancy rate which finally stays at a normal level with a diminishing excessive profit. With the rapid expansion of budget hotels, the gap will widen between supply and demand, with an inevitable decline in occupancy rate and a decrease in the profit margin in budget hotels.